I have been reading Ming Thein’s recent post on The Rise and Decline of Popular Photography and connecting it to my recent experiences in continuing with my urban documentary style of photography in Melbourne. His observations on the current shifts in popular photography are interesting, and they help to put this low profile project of mine into a market and cultural context and, in doing so, highlights what is needed to continue to work on projects such as this.
A core point in Thein’s post is his insight that simple economics means that the business model of the professional photographer isn’t what it used to be, and that the incentive to invest in skill is lower. He says that we are seeing a number of studios going out of business and pros switching to doing other (non-photographic) things. The contemporary visual saturation means that as there are more images being made than ever, so it’s difficult to make an individual image stand out or to justify the time and effort (and cost) invested in its creation.
I am finding this to be the case with the 3 year+ Mallee Routes project. It requires a lot of time, effort and money to make the images for this project and then to exhibit them in a gallery. Similarly with the road trips project or the low key urban documentary work project in Melbourne:
Take the latter as an example. The recent roadtrip to Melbourne and stay coincided with a spike in the summer temperatures. It was hot (40 degrees Centigrade), very humid and the light was terrible when I was out scoping the remains of industrial Melbourne in the West Melbourne area. So I was limited to scoping for a future session, even though I had the large format gear in the car. This meant that the scoping on this trip was just location searching–much like someone whose job it is to go out and scout or look for good locations for a movie film shoot. Having found the gritty, grimy location in West Melbourne I now need to make a return trip to Melbourne in the autumn. This is time, effort and money with no exhibition or book in sight. Continue Reading…